Perfect Corp. launches ‘YouCam for Web’ e-commerce AR makeup try on solution

July 19, 2019 – Perfect Corp. has launched ‘YouCam for Web’, a self-service subscription solution to cater to small and medium businesses looking to leverage artificial intelligence (AI) and augmented reality (AR) beauty tech solutions.

The YouCam for Web service is powered by YouCam Makeup’s advanced facial recognition engine to offer brands the opportunity to integrate “true-to-life” AI and AR makeup technologies into their website shopping journey. Integrating this type of AR makeup try-on into e-commerce allows online shoppers to browse and virtually try-on a brand’s product before they buy.

YouCam for Web offers a free 30-day trial that allows brands to experience the benefits of its e-commerce solution firsthand. The subscription-based service gives SMBs access to the Perfect Console, a private tracking dashboard where companies can setup, deploy, manage and track analytics reports to help integrate AR with their websites. Perfect Corp. stated that by introducing YouCam’s virtual makeup try-on technology into the consumer shopping journey, brands will be able to increase user engagement, click-through-rate, and sales conversions for e-commerce, as well as decrease product returns.

“The implementation of virtual try-ons has completely reimagined the way consumers shop for cosmetics and we are so excited to create a self-service platform that will expand YouCam beauty tech solutions to even more brands,” said Perfect Corp. CEO and Founder, Alice Chang. “SaaS is the way of the future and YouCam for Web helps to cater to the growing needs of beauty tech solutions across all budgets.”

Perfect Corp. will be showcasing its YouCam for Web service at Cosmoprof North America in Las Vegas, Nevada, from July 28-30, 2019.

Image credit: Perfect Corp.

About the author

Sam Sprigg

Sam is the Founder and Managing Editor of Auganix. With a background in research and report writing, he covers news articles on both the AR and VR industries. He also has an interest in human augmentation technology as a whole, and does not just limit his learning specifically to the visual experience side of things.