NexTech signs Augmented Reality deal with oil & gas equipment rental company Sand Separation Solutions

In Augmented Reality News

September 30, 2019 – NexTech AR Solutions has announced that it has landed a deal with Sand Separation Solutions, (SSS) a heavy equipment rental company in the oil and gas industry, primarily operating in the Permian Basin in Midland, Texas. The company has signed on with NexTech AR for a multi-platform deal for both web and app based AR experiences. SSS has already invested in 3D assets but is looking to improve upon those offerings by leveraging NexTech’s AR university platform and web AR to demonstrate their mobile separator system to potential customers in much higher detail showcasing the quality of the equipment.

“We are thrilled that AR has transcended the demo stage, and become a vital part of today’s product and retail strategies creating value for our customers and shareholders alike” commented Evan Gappelberg, CEO of NexTech. “Sand Separation is just the latest forward thinking company to see the enormous value of NexTech’s platform and how to use augmented reality to enhance their business”.

Using NexTech’s cross platform and cross browser AR University Platform, SSS is aiming to equip their sales team with 3D-AR assets that allow for mobile and virtual demonstrations of their sand separation systems. Once the equipment has been “ARitized”, as NexTech calls it, it will enable the SSS sales team to carry around accurate 3D models of large industrial devices in the palm of their hands.

Image credit: NexTech AR Solutions/Sand Separation Solutions

About the author

Sam Sprigg

Sam is the Founder and Managing Editor of Auganix. With a background in research and report writing, he has been covering XR industry news for the past seven years.