March 16, 2021 – Magic Leap has announced that it is expanding its leadership team, adding Tracey Trewin as Chief Product Officer. The company stated that in this newly formed role Trewin will guide the product and platform vision to define target scenarios that Magic Leap’s augmented reality (AR) platform can address for enterprise customers. As a key member of the executive team, she will lead product management, product research and data science, and product marketing.
“Tracey embodies the customer-centric, transformation-driven leadership we are building at Magic Leap.” shared Peggy Johnson, CEO of Magic Leap. “She has a wealth of experience leading teams from incubation to delivering scale products. Her expertise of harmonizing hardware and software development in partnership with enterprise customers, and their engineering teams, will be a key component in our next phase of growth.”
Previously at Microsoft, Trewin spent 25 years incubating early-stage products into scale businesses across enterprise and consumer segments, including Visual Studio, Windows and Xbox. According to Magic Leap, her focus for the last seven years comprised working closely with many of the world’s largest enterprise customers to use new technologies and helping them move successfully into cloud adoption, and leveraging machine learning, AI and AR streaming services to advance their businesses.
Commenting on her appointment, Trewin said: “I am honored to join the leadership team at Magic Leap to be a part of redefining how engineers and enterprises can transform and elevate their business through augmented reality,” adding, “I’m looking forward to doing what I love most, helping developers and ISVs build incredible enterprise solutions on Magic Leap.”
For more information on Magic Leap and its augmented and mixed reality spatial computing solutions for enterprise and business, please visit the company’s website.
Image credit: Magic Leap
About the author
Sam is the Founder and Managing Editor of Auganix. With a background in research and report writing, he has been covering XR industry news for the past seven years.