February 12, 2020 – Magic Leap has today announced its ‘Access Hardware’ program, the first of a series of formalized programs aimed at providing more access to hardware, funding, enterprise customers, and support for developers across the globe.
Access Hardware is an initiative to put Magic Leap devices in the hands of developers who are serious about publishing applications with Magic Leap. Developers will get support from Magic Leap’s developer relations team, and once an app is ready it will be prioritized for publishing, according to the company.
During the application process, Magic Leap states that it will look for things like technical experience, project feasibility, and the overall quality of submissions. The company is particularly interested in ideas that solve problems and create opportunities for enterprise markets and customers. Interested developers can apply here for the Access Hardware program.
Magic Leap has also announced the following today:
LEAP Developer Days
On May 19-20 and 21-22, the company will host two groups of developers at its HQ in Florida to provide behind-the-scenes access to help accelerate the development and growth of their businesses. Developers will meet face-to-face with members of the company’s developer relations, studios, and go-to-market teams, and will have the chance to interact with the engineers and designers building the core Magic Leap hardware and platform. Developers will have direct access to Magic Leap technical, creative, and business leads and hands-on workshops. Applications for LEAP Developer Days will open later this month.
Access Enterprise Customers
Later this year, Magic Leap will be rolling out programs for agencies who specialize in building custom applications for enterprise customers or brands, and for those developers creating their own software solutions to sell directly to business customers. The focus of these Access Enterprise programs will be to help developers sell their solutions to businesses or leverage their creative talents in building the next brand experience or custom application.
Access Funding and Support
Magic Leap has stated that later this year it will announce more details about how it will be providing access to funding with the next evolution of its grant program. The company has also stated that it will unveil programs to support enterprise-focused developers and agencies in connecting with customers and clients.
Based on the success of Magic Leap’s Independent Creator Program, which saw the deployment of USD $10 million in funding to 33 developers worldwide, the program will be evolving this year to help financially support more developers in its ecosystem, according to the company.
Image credit: Magic Leap
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Sam is the Founder and Managing Editor of Auganix. With a background in research and report writing, he has been covering XR industry news for the past seven years.