Snap announces roll out of its subscription service with launch of Snapchat+

In Augmented Reality News 

July 1, 2022 – Snap, Inc., the company behind the social augmented reality (AR) app Snapchat, has this week announced that it is starting to roll out Snapchat+, a collection of exclusive, experimental, and pre-release features available in Snapchat for USD $3.99/month.

According to Snap, the new subscription service will allow the company to deliver new Snapchat features to some of the most passionate members of its community, as well as allow it to provide prioritized support.

In a post covering the announcement, the company stated: “Over 332 million people worldwide use Snapchat every day to express themselves, live in the moment, learn about the world, and have fun together. We’ve always enjoyed creating new features for our community, and historically we’ve tested new features in different ways, rolling them out to various Snapchatters and geographies.”

Snapchat+ will be available at launch in the United States, Canada, the United Kingdom, France, Germany, Australia, New Zealand, Saudi Arabia, and the United Arab Emirates. However, the company added that it will expand to more countries over time. To get started, users can tap Snapchat+ on their Snapchat profile. 

For more information on Snap and its augmented reality software, please visit the company’s website.

Image credit: Snap, Inc.

About the author

Sam Sprigg

Sam is the Founder and Managing Editor of Auganix. With a background in research and report writing, he has been covering XR industry news for the past seven years.