Pico completes $37.4 million B+ funding round and announces development of Pico Neo 3 VR headset

In Virtual Reality News

March 10, 2021 – Pico Interactive, a developer of virtual reality (VR) and enterprise solutions, has today announced the completion of a USD $37.4M (EUR €31.4M) B+ funding round. Pico stated that the funds will support its B2C presence in Asia as well as the company’s initiatives in Western markets by helping to expand the number of B2B partners and boosting new product development.

“Pico is looking to provide its users with the best VR experience possible through excellent hardware, a great content ecosystem and numerous strategic partners,” said Zhou Hongwei, CEO of Pico Interactive. “This funding round will not only help us strengthen the accumulation of key technologies but also introduce high-quality VR games and applications onto our consumer Pico headsets in Asian markets. In addition to the B2C growth in Asia, the funding helps us to continue furthering our presence as a leader in B2B VR solutions in the West. We’re continuously looking for ways to better support our partners and this latest financing will help give us the tools we need to make these visions a reality.”

The funding round was jointly completed by Co-Stone Asset Management Co., Ltd., Shenzhen Yidun Media Investment Fund, Jianyin International Capital Management (Tianjin) Co., Ltd., and CCBI Tech Venture (Suzhou) Combined Debt & Equity Private Equity Fund LLP. Pico has now raised a total of USD $67.23M (EUR €56.48M) in B and B+ funding.

In addition to today’s funding announcement, Pico has also announced that an updated model of the Neo 2 headset – the Neo 3 – is being developed and will be released later this year. Little more information on the Neo 3 was given.

Pico develops VR headsets for enterprise, such as its Neo 2 and Neo 2 Eye 6DoF (six degrees of freedom) devices that feature 4K resolution, enterprise functionality, a counterbalanced design for extended wear, and spatial stereo speakers. The Neo 2 Eye model adds eye tracking functionality powered by Tobii Spotlight Technology, allowing businesses to gain a deeper understanding of customer behavior and enhance training efficiency, according to the company.

Pico also continues to offer 3DoF (three degrees of freedom) devices for enterprise, namely the G2 4K S and G2 4K Enterprise headsets. Both have 4K resolution, 101° field of view, as well as silicone straps and an all-polyurethane facial interface for easy cleaning. 

For more information on Pico Interactive and its virtual reality headset solutions for enterprise, please visit the company’s website.

Image credit: Pico Interactive

About the author

Sam Sprigg

Sam is the Founder and Managing Editor of Auganix. With a background in research and report writing, he has been covering XR industry news for the past seven years.