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Latest News
  • [ June 13, 2025 ] New UDCAP Data Glove from UDEXREAL Targets Robotics, Simulation, and XR 2025
  • [ June 12, 2025 ] Bifrost Launches Lodestar Founders Kits for Cameraless 6DoF Tracking 2025
  • [ June 11, 2025 ] OPTIX Expands Global Reach with AR/VR Optical Advancements 2025
  • [ June 11, 2025 ] Niantic Spatial unveils Snap partnership and demos at AWE 2025 2025
  • [ June 10, 2025 ] Doublepoint Demos Wearable Gesture Control on Snap Spectacles and Launches New Developer Program 2025
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Brands & Advertising

2021

Camera IQ launches no-code design platform to help brands build AR-based virtual try-on experiences

July 14, 2021

  In Augmented Reality News  July 14, 2021 – Camera IQ, a no-code design platform for Augmented Reality (AR), has announced the launch of its ‘Virtual Try-On Composer’, a design … continue reading

2021

AWE 2021 announces 250 speakers and exhibitors for its November face-to-face event

July 13, 2021

In Augmented Reality, Virtual Reality and Mixed Reality News July 13, 2021 – Augmented World Expo (AWE), the worldwide events series focused exclusively on the business of Augmented Reality (AR), … continue reading

2021

8th Wall launches its Partner Program, a global network of agencies and studios that build WebAR experiences for brands

July 7, 2021

In Augmented Reality News  July 7, 2021 – 8th Wall, a provider of an augmented reality (AR) platform that makes it easy to build frictionless AR content for the mobile web … continue reading

2021

Doritos launches Augmented Reality campaign created by Poplar Studio in the UK

July 5, 2021

In Augmented Reality News  July 5, 2021 – Doritos has recently launched its ‘Make Your Play’ platform, supported by an augmented reality (AR) campaign provided by Poplar Studio, an AR … continue reading

2021

Facebook shares details on the next phase of its in-headset VR advertising across the Oculus platform

June 16, 2021

In Virtual Reality News June 16, 2021 – Last month, Facebook announced that it was starting to test ads in the Oculus mobile app to give developers a new way … continue reading

2021

VR/AR Global Summit ONLINE kicks off this week from June 2-4

June 1, 2021

  In Augmented Reality, Virtual Reality and Mixed Reality News June 1, 2021 – This year’s VR/AR Association (VRARA) Global Summit ONLINE starts tomorrow, June 2, and will bring together … continue reading

2021

Research from Alter Agents, Snap Inc., and Publicis Media highlights the influence of Augmented Reality on branded shopping experiences

May 27, 2021

In Augmented Reality News  May 27, 2021 – Alter Agents, Snap, Inc., and Publicis Media have this week released the findings of new research into the influence of augmented reality (AR) … continue reading

2021

Oculus brings advertisements, Live Overlay, iOS connectivity, new file management and more to its VR platform and app with v29 update

May 17, 2021

In Virtual Reality News May 17, 2021 – Oculus has today announced that it is to begin gradually rolling out its v29 update, as well as tweaks to the Oculus … continue reading

2021

Signature Production Group upgrades its Chicago area LED studio into a full Extended Reality studio

May 4, 2021

In Augmented Reality, Virtual Reality and Mixed Reality News May 4, 2021 – Signature Production Group (SPG), a company that specializes in providing production technology solutions for meetings and live … continue reading

2021

8th Wall announces improvements to its WebAR platform with Release 16 update

April 26, 2021

In Augmented Reality News  April 26, 2021 – 8th Wall, a provider of an augmented reality (AR) platform that makes it easy to build frictionless AR content for the mobile … continue reading

2021

BMW launches its ‘Virtual Viewer’ web browser-based Augmented Reality experience powered by 8th Wall

April 14, 2021

In Augmented Reality News  April 14, 2021 – Automotive manufacturer BMW is today launching its first augmented reality (AR) tool in the UK with the release of the ‘BMW Virtual … continue reading

2021

Blippar closes $5 million pre-Series A funding round led by Chroma Ventures and West Coast Capital

March 23, 2021

In Augmented Reality News  March 23, 2021 – Blippar, a provider of augmented reality (AR) products and services for brands, has today announced that it has closed a USD$5 million … continue reading

2021

Invesco QQQ ETF releases Augmented Reality experience powered by 8th Wall for its NCAA basketball campaign

March 20, 2021

In Augmented Reality News  March 19, 2021 – Invesco QQQ ETF, the official ETF (​exchange-traded fund) of the NCAA men’s college basketball championship (also referred to as ‘March Madness’), has … continue reading

2021

South Korean company MAXST launches spatial Augmented Reality platform ‘MAXST VPS’ for 3D mapping

February 9, 2021

In Augmented Reality News  February. 9, 2021 – MAXST, a provider of an augmented reality (AR) software development kit (SDK) based in South Korea, has today announced the launch of … continue reading

2021

Blackwell Rum launches branded Augmented Reality experience in partnership with Zappar and 007 film franchise

January 20, 2021

In Augmented Reality News  January 20, 2021 – Blackwell Rum has announced its partnership with Zappar and the 007 film franchise to celebrate the highly anticipated 2021 release of the … continue reading

Posts pagination

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News Showcase

New UDCAP Data Glove from UDEXREAL Targets Robotics, Simulation, and XR

Ghosts of Tabor Launches on PlayStation VR2, Surpasses One Million Players and USD $30M in Sales

Kopin Secures New Defense Contracts with Army MicroLED Study and $7.5M Helmet Display Contract

AR Display Developer Cellid Raises $7.5M to Scale Waveguide Production

frontline.io Raises $10M to Accelerate Global Expansion of its AI-Driven XR Platform

QWR Partners with DPVR to Offer ‘VRone. Edu.’ Immersive Learning Solution

Reality Check

  • OPTIX Expands Global Reach with AR/VR Optical Advancements

    June 11, 2025
    June 12, 2025 – ... continue reading

VR Game Reviews

Civilization VII VR Review – No More Turns, Thanks

2025
April 19, 2025
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