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Latest News
  • [ June 13, 2025 ] New UDCAP Data Glove from UDEXREAL Targets Robotics, Simulation, and XR 2025
  • [ June 12, 2025 ] Bifrost Launches Lodestar Founders Kits for Cameraless 6DoF Tracking 2025
  • [ June 11, 2025 ] OPTIX Expands Global Reach with AR/VR Optical Advancements 2025
  • [ June 11, 2025 ] Niantic Spatial unveils Snap partnership and demos at AWE 2025 2025
  • [ June 10, 2025 ] Doublepoint Demos Wearable Gesture Control on Snap Spectacles and Launches New Developer Program 2025
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Consumer Retail

2020

ASICS utilizes Virtual Reality to announce three new performance shoes from its ASICS Innovation Summit

March 31, 2020

In Virtual Reality News March 31, 2020 – Footwear and sports equipment company, ASICS, has today utilized virtual reality to announce three new performance shoes for athletes. The announcement was … continue reading

2020

Blue Hat issued a U.S. Patent for its ‘Interactive System Based on Light Intensity Recognition’ for Augmented Reality toys

March 11, 2020

In Augmented Reality News  March 11, 2020 – Blue Hat Interactive Entertainment Technology, a producer, developer and operator of augmented reality (AR) interactive entertainment games, toys and educational materials in … continue reading

2020

NexTech lands four new WebAR customers

February 28, 2020

In Augmented Reality News February 28, 2020 – NexTech AR Solutions has announced that it has landed four new WebAR customers; SpenceUp, Dhana Inc., Lotuk and WallKicks. All of the … continue reading

2020

UK kitchen retailer Wren Kitchens to utilize Virtual Reality as part of US market expansion

February 18, 2020

https://static.wrenkitchens.com/video/panorama_video.mp4 In Virtual Reality News February 18, 2020 – UK kitchen retailer, Wren Kitchens, has announced that it will expand overseas this year to bring its kitchens to the American … continue reading

2020

Magic Leap Independent Creator Program finalist, Obsess, publishes spatial computing solution for merchandising

January 13, 2020

In Mixed Reality News January 13, 2020 – Magic Leap has today announced that another of its Independent Creator Program finalists, Obsess, has recently published its spatial computing solution for … continue reading

2020

Wella Professionals demo Augmented Reality Smart Mirror for salons at CES 2020

January 10, 2020

In Augmented Reality News January 10, 2020 – Specialists in professional hair colour, Wella Professionals, have been present at the Consumer Electronics Show (CES) in Las Vegas this week, showcasing … continue reading

2020

Cybershoes showcases new physical activity tracker feature for its Virtual Reality shoes at CES 2020

January 9, 2020

In Virtual Reality News January 9, 2020 – Cybershoes GmbH has this week returned to the Consumer Electronics Show (CES) in Las Vegas, Nevada, to showcase its finished Cybershoes product … continue reading

2020

Bublar announces its subsidiary Vobling to deliver software solution as part of SEK 2 million order

January 8, 2020

In Augmented Reality and Virtual Reality News January 8, 2020 – Bublar has announced that its subsidiary, Vobling, will deliver a software solution as part of a digital application. The … continue reading

2019

La-Z-Boy announces Marxent partnership for 3D commerce

October 30, 2019

In Augmented Reality and Virtual Reality News October 30, 2019 – Furniture company, La-Z-Boy has announced a partnership with Marxent, a company that offers 3D product visualization for retail and e-commerce. … continue reading

2019

The VOID announces strategic investment from Lupa Systems and Unibail-Rodamco-Westfield

October 23, 2019

In Virtual Reality News October 23, 2019 – The VOID, which specializes in immersive virtual reality experiences, has announced the closing of additional funding with a minority investment from Lupa … continue reading

2019

L’Oréal Canada, ModiFace and Shoppers Drug Mart announce AI-powered Virtual Make-up Try-on service

October 22, 2019

In Augmented Reality News October 22, 2019 – L’Oréal‘s recently acquired Augmented Reality and Artificial Intelligence entity, ModiFace, together with Shoppers Drug Mart, are launching a new digital virtual try … continue reading

2019

Nreal collaborates with China Unicom to demonstrate 5G-ready Mixed Reality in 400 retail stores across China

October 21, 2019

In Mixed Reality News October 21, 2019 – Nreal, developer of the Nreal Light ready-to-wear mixed reality (MR) glasses, has announced its partnership with China Unicom to demonstrate 5G-ready mixed … continue reading

2019

NexTech partners with Google on its new 3D ad platform

October 8, 2019

In Augmented Reality News October 8, 2019 – NexTech AR Solutions has today announced that it has built ad creatives that have passed Google’s 3D validation tool. The company is … continue reading

2019

NexTech AR Solutions signs Augmented Reality e-commerce deal with Gunwerks

September 16, 2019

In Augmented Reality News September 16th, 2019 – NexTech AR Solutions has announced it has entered into an agreement with Gunwerks, an online supplier of high-end custom shooting systems, in … continue reading

2019

VR/AR Global Summit 2019 in Vancouver to feature Lenovo, Niantic, US Navy, Viacom, Microsoft and more

September 5, 2019

In Augmented Reality, Virtual Reality and Mixed Reality News September 5, 2019 – On November 1 & 2, 2019, in Vancouver, Canada, the VR/AR Global Summit will bring together industry … continue reading

Posts pagination

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News Showcase

New UDCAP Data Glove from UDEXREAL Targets Robotics, Simulation, and XR

Ghosts of Tabor Launches on PlayStation VR2, Surpasses One Million Players and USD $30M in Sales

Kopin Secures New Defense Contracts with Army MicroLED Study and $7.5M Helmet Display Contract

AR Display Developer Cellid Raises $7.5M to Scale Waveguide Production

frontline.io Raises $10M to Accelerate Global Expansion of its AI-Driven XR Platform

QWR Partners with DPVR to Offer ‘VRone. Edu.’ Immersive Learning Solution

Reality Check

  • OPTIX Expands Global Reach with AR/VR Optical Advancements

    June 11, 2025
    June 12, 2025 – ... continue reading

VR Game Reviews

Civilization VII VR Review – No More Turns, Thanks

2025
April 19, 2025
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